We all know that TikTok is the hottest platform right now. With the user base it has, did you know that TikTok has more traffic to its app than google does? I know it is hard to believe, but it does. So, with that being said, there are several reasons why you should consider advertising on TikTok:

1. Large user base:

TikTok has a massive and growing user base, with over one billion monthly active users worldwide. This provides a large audience for your advertising content.

2. Engaged audience:

TikTok users are known for their high level of engagement, with many spending extended periods of time on the app. This makes it easier for your advertising content to capture their attention and create an impact.

3. Demographic targeting:

TikTok provides a range of demographic targeting options, allowing you to target your advertising content to specific age ranges, genders, and even interests.

4. Creative possibilities:

TikTok’s unique video-focused format provides a range of creative possibilities for advertising content, including short-form video ads, sponsored hashtags, and in-app shopping options.

5. Cost-effective:

Compared to other social media platforms, TikTok advertising can be relatively cost-effective, making it a good option for businesses with limited advertising budgets.

6. Emerging platform:

TikTok is a relatively new and rapidly growing platform, and being an early adopter of TikTok advertising can help you get ahead of the competition and establish your brand on the platform before it becomes more saturated.

In conclusion: If you aren’t on TikTok for Business, I suggest you create an account and get started. You don’t want to fall behind the latest advertising trends. Your brand NEEDS this platform. For more information about learning how to setup an account and run ads please contact me at sarahlwhyte22@gmail.com.